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Interesting campaigns

First test of the Sony 16-35mm f2.8 GM2 compared to the 16-35 GM1

The new Sony 16-35mm GM2 is here and sets new standards! It is lighter, sharper and even more compact than its predecessor! Therefore, we show you today the direct comparison of the two G-Master lenses and show whether an upgrade is worth it!

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Demo equipment + exhibits

Check out our demo units + showroom items and save!

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Second Hand

Save when buying a camera, lens or other second hand items

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Treasure trove for cameras, lenses more

If you are on a treasure hunt, you will find one or the other treasure in our treasure trove.

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Also interesting

Live workshop sports photography with the Sony Alpha 9 III

Sony unveiled the Alpha 9 III, a revolutionary new camera for sports photographers, at the end of 2023... Now the camera is finally here and on Saturday, February 24, you'll have the opportunity to see it live in action and try out the new features for yourself! Sports photographer Thomas Fähnrich will show you what's possible with the A9 III and how to take action-packed photos of athletes.

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The new Sony 24-50mm f/4 - standard or premium?

A new 24-50mm, yes, that's right: 24-50 with f/2.8 aperture. To be honest, we didn't expect Sony to launch such a lens on the market. We took a look at the new lens. You can find out what it can do compared to the many other standard zooms from Sony in this blog post with video.

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Sony Trade-In Promotion

Save up to €500 on selected Sony cameras, sets and lenses!

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Guide: Cameras for wildlife photography 2024

Animal photography has been as trendy since 2023 as it was last in 2020, which is why we would like to introduce the best current cameras for animal photography to the beginners and professionals among you.

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